Brunch is a gastronomic trend that Spaniards practice more and more: a gourmet moment with varied food that allows breakfast and weekend lunch to be unified to enjoy one more social event. Due to the growth of this fashion, Just Eat, the leading online food delivery company in Spain, has studied the trends of brunch and breakfast delivery orders in Spain. As a result, we can affirm that, in the last year, breakfast and brunch orders have experienced an increase of 464% in 2021.
Among the most requested dishes, the classic options or sweet proposals coexist, such as croissants, along with other options more associated with brunch, such as American breakfasts. Similarly, beverages such as fresh orange juice and coffee have been the ones that have grown the most in the last year.
However, the most requested proposal is faithful to the traditional Spanish breakfast par excellence: churros and, secondly, porras.
The cities in which orders in this category have grown the most are Madrid, Vigo, Granada, A Coruña, Barcelona, Palma de Mallorca and Valencia. Especially noting the increase in Galician cities, with the order of bica (traditional Galician sponge cake) as one of the ones that has grown the most in the last year.
The key proof of the rise of brunch is that the two days in which more orders are made in this category are Saturday and Sunday, coinciding with the weekend, which are days in which we have more time for ourselves, to rest and enjoy with friends and family. In addition, it is between 9am and 1pm when users ask for more dishes and options related to brunch.
Just Eat is the leading food delivery platform in Spain, with more than 2.5 million active users and more than 20,000 associated establishments, with a presence in 2,500 municipalities in Spain and coverage of 95% of the national territory. Also in terms of its gastronomic offer, with more than 100 different types of food, including more than 100 restaurant brands. Thanks to this growth in the number of associated restaurants and the quality of the offer, Just Eat has established itself as the leading home delivery platform in Spain and the preferred one by 48% of Spaniards.